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OUR IMPACT

Making financial support easier to find — and easier to use.

Financial support can be spread across benefits, grants, council schemes, household support and different organisations.

SupportFund is built around a simple idea: make that support easier to discover, understand and act on.

Free · Takes 2–3 minutes · No account needed

WHY SUPPORTFUND EXISTS

Finding support shouldn't be this complicated.

Help can come from government, councils, charities, energy and water providers and other organisations — all with different rules, websites and application processes.

People can miss support simply because they don't know it exists, don't realise it could apply to them or aren't sure where to start.

A mother baking with her two young children in a bright family kitchen

WHAT WE'RE WORKING TOWARDS

A simpler way to navigate financial support.

Our aim is to make it easier for households to discover the help available to them, understand their options and take the next step.

01

Discover

Find support that could otherwise be easy to miss.

02

Understand

Turn complicated information into clearer next steps.

03

Act

Get practical help with applications, forms, letters and decisions.

04

Stay organised

Keep support, applications and important dates together.

LOOKING BEYOND THE OBVIOUS

Support can come from more places than people realise.

Benefits are only part of the picture.

Depending on someone's circumstances, help could also come from grants, councils, energy and water providers, charities, hardship schemes and other organisations.

SupportFund is designed to look across different types of support rather than expecting households to know where to search.

Three generations of a family sitting together and talking in their living room
  • Benefits
  • Grants
  • Council support
  • Energy help
  • Water support
  • Household support
  • Hardship funds
  • Local schemes

Finding out that help exists is only the beginning.

Knowing that something might be available doesn't necessarily make it easy to access.

There can still be forms to complete, evidence to gather, letters to understand, deadlines to remember and decisions to respond to.

That's why SupportFund is designed to help with what comes next — not simply produce another list of things to do.

A man calmly reading a letter beside his laptop at the kitchen table

WHAT IMPACT MEANS TO US

Impact isn't only about money.

Financial support only helps when people can find it, understand it and navigate what comes next. For SupportFund, making that journey simpler matters too.

Discovery

Helping households uncover support they may not have known existed.

Clarity

Making complicated financial-support information easier to understand.

Action

Helping people move from finding an opportunity to doing something about it.

Organisation

Making it easier to keep support, applications and next steps together.

HOW WE APPROACH SUPPORT

Built to make things simpler.

Free to use

Start with a free Support Check and use SupportFund to explore support and opportunities relevant to your household.

Plain English

We aim to make complicated financial-support information easier to understand.

Personal to your circumstances

SupportFund uses information about your household to help surface opportunities that could be relevant to you.

No credit products

Our focus is helping households find support, opportunities and practical ways forward — not encouraging people to borrow.

RESEARCH & DATA

Understanding the pressures households face.

SupportFund also researches the financial pressures affecting households across the UK. Our Media & Research Centre brings together household finance data, regional and council-level analysis, benefits research and practical insights into the cost of living.

OUR EVIDENCE STANDARD

We'd rather publish no number than an unreliable one.

Statistics and research published by SupportFund should have a clear source, period and methodology.

Where reliable data isn't available, we don't present an estimate as established fact.

Clear sources. Clear time periods. Clear methodology.

WHY WE'RE BUILDING SUPPORTFUND

A simpler way to find and use financial support.

Finding help shouldn't require knowing which organisation to search, which website to visit or which scheme name to type into Google.

We're building SupportFund to bring more of that journey together — helping households discover support, understand their options and take the next step.

A family laughing together in the doorway of their home

START HERE

See what support could be available to you.

Answer a few simple questions and we'll search for financial support and opportunities that could be relevant to your household.

Free · Takes 2–3 minutes · No account needed to start

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